Empowering consumers
Generating powerful data driven outcomes
01.
Empowering consumers
Lit Research, a division of Cannadigm Corp., is the community hub for a new paradigm of consumer empowerment through cannabis education and experiences. At Lit Research, consumers enjoy unique value-added educational experiences and are empowered as influencers with a voice in determining which products will be successful in the market.
02.
Generating powerful data driven outcomes
Our team of experienced and knowledgeable industry professionals develop and execute custom sensory studies with real consumers in a real world setting in the heart of the busiest cannabis market in Canada. Data generated from sensory research informs industry stakeholders and provides producers with a competitive advantage that supports product innovation and improved performance.